From the category archives:

Business Strategies

Engagement is a Battlefield

June 8, 2011 · 0 comments by Terry Lauter Comp

in Business Strategies, Employee Communication, Leadership, Management, Organizational Growth

You like Connie. You hired her for her spunk, her experience and her evident do-not-settle attitude. But lately Connie doesn’t seem herself. Her reports seem incomplete, her presentations are dry and even worse, her attitude has lost its luster.

As you rack your brain, you try to figure it out. Does she want more pay? Is it a personal relationship problem? Is it you?

And what about Roy? What the heck is going on with Roy? You’ve received some complaints from customers that he has failed to return their inquiries. That’s not like him at all.

So what’s his deal? Does he want more pay? Doubtful, he just received a raise that he seemed pleased with. Since he recently seems almost withdrawn, you’re starting to worry about that major project you put him in charge of a few weeks ago.

After some discussion with other department managers, you all realize what’s truly plaguing the company: disengagement.

Darth Vader, Mordor, Lord Voldemort, Lex Luther. and Disengagement. Yes, disengagement is to your company’s culture and success as any of these dark villains is to the characters they seek to destroy.

We’re not going to sit here and tell you that transforming a disengaged workforce into a motivated and productive movement is easy. Employee engagement is a battlefield but it has to be one that you are willing to take on for the well-being of your team and company.

First take a look at this World at Work video on Employee Engagement.

Consultant Max Caldwell of Towers Watson defines the traditional model of engagement (the degree to which people bring extra degrees of effort and productivity to their jobs) as the following:

rational engagement - do I feel rationally connected to the company?
emotional engagement - do I feel proud of the company?
motivational engagement – do I feel like going the extra mile?

There are all types of obstacles that interfere with the daily lives of your employees – they can be professional or personal. Examples: Sales are down for two months in a row, slowly chipping away employees’ pride in their product. Connie, who just had a baby, is struggling to keep up with her presentations. Negative feedback from her supervisor for the last two has her doubting if she’s cut out to be a mother and still hold on to her desired career path.

Life happens. But healthy high-performance companies realize that the engagement mix includes a number of factors: healthy employer-employee relationships, co-worker relationships, clarity about goals and work expectations. They also realize that they need to equip their employees with the tools they need to be engaged and recognize the importance of a collaborative, healthy environment.

One practical step Caldwell gives is allowing employees to understand possible career paths and opportunities.

In our experience, we’ve seen time and time again that engagement is revived when human beings feel they can make a difference. If sales are slipping, then get the team involved and get them to start communicating their unique ideas for boosting sales. If Connie doubts her future career success because of her new parenthood, dialogue about the tools she needs to have a better transition as a working mother. Assure her that her place and work there makes a difference and then discover together how you can establish a healthy relationship.

Engagement is a battlefield. You’re in a battle for professional minds and souls here. There’s no simple magic wand trick or inspirational speaker that you can hire to change the tide. So arm yourself against distractions and obstacles and go right to the source - your people - to put together a plan of action.

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Managers: Sticky or Stinky? Your choice.

April 26, 2011 · 0 comments by Terry Lauter Comp

in Business Strategies, Employee Communication, Leadership

You’ve worked tirelessly for the last three weeks, crafting, tossing, revamping and tweaking your message. Sales are slowly falling and motivation is dangling. If your team is going to grab onto this project and run with it, the message has got to STICK.

Fast forward one day, and picture yourself in that conference room. As you spot some hopeful faces, you proceed to give yourself a mental pat on the back.

The PowerPoint presentation led the team through some of the company’s past milestones, weaving in motivational quotes, referencing the company’s mission statement and leaving them with a passionate charge that “Today will be the day that this team reinstates this company’s vision of excellent customer service and technical support.”

Fast forward again. Two weeks later and you realize something is starting to stink. It’s not long before you realize that it’s the smell of disengagement, boredom and stagnation.

Discouraged, you start to feel that somewhere along the way your message must have fallen flat. Where did you go wrong?

If this sounds familiar, don’t fret. You join decades of public service announcements, charity campaigns, brand marketers and business leaders who’ve yet to figure out the recipe for STICKINESS.

Luckily for us, two savvy brothers took on the challenge several years ago to dissect what factors lead effective messages to leech onto the human mind. From the book, “Made to Stick: Why Some Ideas Survive and Others Die” comes this acronym recipe for sticky ideas:

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Simplicity. According to the Heath brothers, keeping messages simple is determining the single most important thing. Once you’ve figured that out, make sure you don’t bury it down below.
Unexpectedness. Get attention by breaking people’s expectations. Break patterns to surprise them and peak their interest- butavoid gimmicks.
Concreteness. Reframe abstraction and jargon so that it is concrete.
Credibility. Convincing details, available statistics, and testable credentials.
Emotional [component]. Figure out WHY people care, appeal to self interest and capitalize on the power of association and identities to impact emotionally.
Stories. Stories can provide inspiration, stimulation, a guide for instructing people how to act,
Sticks - Use what Sticks.

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Canned and Ready or Fresh and Unforgettable?

November 15, 2010

It’s easy to make a run to the store, pick up a can of green beans and slide them on the side of an evening dinner meal.
But we all know that what passes for an adequate meal after a hard day’s work, just doesn’t cut it for a room full of hungry family members on [...]

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Nibble On This

October 15, 2010

Performance Morsel of the Week: A large manufacturing organization on the verge of bankruptcy decided to teach employees about the business, set goals and share financial rewards. The impressive results were as follows:

Employees began to think, feel, and act like owners in the business.
Stock value increased from $.10 to $20.00/share.
The company institutionalized the [...]

Grow or Die

September 14, 2010

Many frustrated executives believe that their companies could be successful if everyone just worked harder. Well guess what – the economy has been in the pits for the last few years and everyone is just about burnt out from “working harder.”
The fact is that exceptional organizations don’t necessarily work [...]

Ditch “soft skills” for “core skills”

May 17, 2010

It’s the stuff great leaders are made of.
Communication, Listening , Giving Feedback, Cooperation, Problem Solving, Delegating, Observing, Coaching, Encouraging, Managing Conflict.
But too often these so-called “soft skills” are downplayed- both in the hiring process and in the design of training and development opportunities.
Whether the term “soft skills” was developed with good [...]

Throw out performance reviews?

May 7, 2010

Performance appraisals have taken another hit in the media recently.

Get rid of performance reviews, author says (http://tiny.cc/rhc2r)
Are performance reviews a waste of time? (http://tiny.cc/9z4la)
Yes, Everyone Really Does Hate Performance Reviews (http://tiny.cc/sa77l)

These articles argue that performance appraisals are: pretentious, fraudulent, ill-advised, intimidating, send the wrong message and so on.
So should we throw the baby out [...]

Don’t waste your time and $

April 8, 2010

In the last couple months we’ve talked a lot about employee development and its importance in retaining your top talent. We’ve discussed what you should do to implement employee development into your company; now we want to make sure we help you avoid mistakes in your training initiatives.

The pending danger is that you invest thousands [...]

Have you heard the rope joke?

April 2, 2010

A rope walked into a bar.

Yes that’s right… a rope.
Rope: “Bartender, get me a drink.”
Bartender: “Sorry buddy, we don’t serve ropes here.”
Discouraged, the rope slithered its way to the road. He sulked, not knowing what he could do next.
Passerby: “Hey buddy, you’re looking down. Can I help you.”
Rope: “Nah, that’s ok. Just a bad [...]

Don’t lose your Queens and Vonns

March 5, 2010

“…Talented people will always have options, regardless of the economy.” –Mary Ann Downey
Did you get that? The war for talent is ever-present. Patriotism is no longer a good enough reason for your top talent to stay put.
Downey demonstrates this in her recent i4cp blog (http://tiny.cc/FqNK4) where she takes a look at Olympians who are [...]

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Business Strategies

Engagement is a Battlefield

Managers: Sticky or Stinky? Your choice.

Canned and Ready or Fresh and Unforgettable?

Nibble On This

Grow or Die

Ditch “soft skills” for “core skills”

Throw out performance reviews?

Don’t waste your time and $

Have you heard the rope joke?

Don’t lose your Queens and Vonns

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